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Author Archives: Admin

The MReport Webcast: Friday 10/30/2015

Pending home sales loss more momentum in September 2015 for the second consecutive month due to scarce housing inventory, the National Association of Realtors announced Thursday. The Pending ...

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How Lenders can Tailor their Marketing Toward Tech-Savvy Homebuyers

homebuyers

In a market cycle where the purchase loan is king and prospects are few, lenders must tailor their marketing strategies toward tech-savvy homebuyers who'd prefer to work through the process themselves. The old adage "fish where the fish are" has never been truer. But now the fish—so to speak—have gone digital.

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Riding the Verification Waves in a QM and Non-QM Sea

The subprime meltdown was like a waterspout on the ocean—breaking masts and sending ships crashing onto the rocks. When the winds finally settled, changes were instituted to protect consumers who ventured into mortgage waters and also to protect communities from housing bubbles that burst and could lead to waves of foreclosures.

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Rethinking Declined and ‘Almost There’ Mortgage Applicants

what happens when your new mortgage applicant gets declined for the loan they want? Is that money spent getting them to contact you wasted? Do you send them packing? Contributors Jim Ryan and Greg Holmes explore other possibilities for turning "almost there" applicants into happy homeowners.

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